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Art Williams

19.10.2016 15:54 EDT
He's the founder of A.L. Williams & Associates, known as Primerica Financial Services since 1991. He built A.L. Williams & Associates to the largest seller of life insurance in the U.S. As of 2008, he ranks number 843 on the Forbes list of the "World's Billionaires" with an estimated wealth of $1.4 billion. He's Art Williams and here are his Top 10 Rules for Success.

1. Be excited
He obtained his bachelor's degree in arts and sciences at Mississippi State University.
2. Change yourself
From his early days in high school, Art always aspired to be a professional football coach.
3. Have a coach's heart
His father died of a heart attack. He had a whole life insurance policy that left their family underinsured.
4. Just do it!
His cousin Ted Harrison introduced to him the concept of term life insurance, a much less expensive and simpler alternative to whole life insurance.
5. Be the best you can be
Believing that families were paying too much for whole life policies that left them deeply underinsured, he joined his cousin at ITT Financial Services.
6. Be determined
Six months before ITT went out of business, he left and went on board with Waddell & Reed, another BTID company that saw early success.
7. Become a dreamer
On February 10, 1977 Williams and 85 associates founded their own company A.L. Williams & Associates.
8. Do what's right
The company's rapid growth to the largest seller of life insurance in the U.S. was enhanced by his emphasis on "pushing up" his people.
9. Prepare to win
Today, what was formerly ALW Marketing is now Primerica Financial Services.
10. Give great speeches
He has made a large portion of his fortune from investments.


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